One of the premium sneaker boutiques in New York is Extra Butter and to get things started for 2015, they are preparing to release their upcoming collaboration with Reebok.
The Extra Butter x Reebok Classic ‘Street Meat’ Ventilator is a collaboration mainly people from the NYC area would understand and appreciate, well most of us. If you are familiar with the chicken (or at least that’s what I think it is) and rice (w/ optional white sauce) from the Halal truck then you will get where they got the idea for these from. .
Check out the official press release provided by Extra Butter along with an interesting trailer video. As of right now there is no confirmed release date but we will keep you guys updated on that.
Let us know down in the comments will they be a DEF Cop or DEF Not.
We’re baaaaack!
Extra Butter partners with Reebok for the 25th Anniversary of the Ventilator. 1990 marks the birth year of the Reebok Ventilator, as well as the start and rise of “Street Meat” food vending, a delicacy which remains a New York City staple and Extra Butter favorite through the years.
Executed on a buttery, premium, euphoria nubuck upper, Extra Butter’s “Street Meat” Ventilator takes it’s design cues from Halal food plates; mixing appetizing elements and colors that point to lamb, chicken, falafel, lettuce, yellow rice, and of course the infamous red sauce and white sauce. Extra Butter takes the gritty element of NYC food vending and spins it with Reebok for a luxury feel that both highlights the Ventilator, and pays proper homage to the delectable dish that “Street Meat” truly is.
Working (and eating) with the fabulous team from Genmotion, we have put together the trailer video below, for you to see the first unveiling of the “Street Meat” Ventilator. Thank you to Genmotion and Enasni Leber for braving the cold and the help in bringing this project to fruition.
The 1st of Reebok’s Certified Network 25th Anniversary Ventilator project – Extra Butter “Street Meat” release info coming soon….
via: ExtraButter