EA Executive, Blake Jorgenson, who attended the UBS Global Technology Conference in San Francisco today was asked to speak on what may “keep EA up at night”. During the conversation he revealed that one thing that keeps the company up is the next console.
“We believe that deep, immersive gaming is something that consumers are always going to want to do. The question becomes, ‘What’s the method in which they do that?’ We don’t believe that everyone is going to go to casual gaming only and leave deep immersive gaming that they have. The trend has never shown that. I think the question becomes, ‘What happens to the next console? What is the next console?’ ‘Who produces the next console?
At the end of the day, a console is a high-powered PC that sits in your living room, and in fact, it’s an odd piece of technology. There are very few pieces of technology out there that sit somewhere for seven or eight years; the typewriter may have been the last one, maybe the Polycom. And so the question becomes, ‘Is there something that’s more of a PC-like device that sits in your house that does multiple things?’ It may stream movies, or music, and also allow you to play console games.'”
Now you may be asking yourself why is EA thinking about the next console already, but the industry is forever evolving. Naughty Dog just revealed that they may only have a few games left on this generation of consoles before the next wave comes about. Jorgenson mentions that he wonders who’ll be making the next console and that poses a great question as it can come from anywhere. Apple, NVIDIA, or somebody in their basement with the right amount of genius and funds.
If you had to take a guess, how long do you see this generation of consoles lasting?
Via. GS
