Concepts is looking to get one last collaboration in right before the new year rings in. While they dropped two collaborations (Coca, Black Widow) right in time for Art Basel in Miami which both were inspired by Miami, the upcoming Concepts x New Balance 998 ‘Grand Tourer’ decides to drive us in another direction. Celebrating an upcoming anniversary for Concept this is a perfect way to start. Check out below the release details below and official pictures then down in the comments share with us your thoughts, will these be a DEF Cop or DEF Not.
Concepts (Cambridge, MA), has joined forces with Boston-based New Balance for the release of the limited edition Concepts x New Balance 998 “Grand Tourer” model, their final collaboration of 2015. Inspired by the rich culture of prestigious auto races, the ‘Made in USA’ style celebrates Concepts’ upcoming 20th anniversary and will launch exclusively on Saturday, December 26, at Concepts in Cambridge, MA, Concepts in New York City and online atwww.cncpts.com with a retail price of $215.00.
Additionally, Concepts NYC has partnered with the Classic Cars Club to build a post-purchase customer experience where sneaker and car enthusiasts will come together to check out the classic cars that inspired the “Grand Tourer” and on the West Coast, Concepts has teamed up with Period Correct in Costa Mesa, CA, to create a special in-store pop-up experience featuring vintage racing cars and more.