Prime Video has expanded its sporting empire. The video streaming service has announced that it has inked a multiyear deal with the growing basketball imprint, Overtime Elite. Beginning this fall, Prime Video will air 20 games throughout the Overtime Elite season. The video streaming services will also air a season-long unscripted series about the basketball league in 2023.
“This collaboration with Prime Video is an exciting move for Overtime Elite, affording us the opportunity to reach even more sports fans,” Overtime CEO Dan Porter said.
“Prime Video has separated [itself] as the premier live sports streaming service, and we are thrilled to showcase Overtime Elite and our fan-first approach in front of Amazon’s global audience.”
Overtime Elite is a newly launched basketball league featuring several top prospects in their late teens and early 20s. This year, the following teams will be featured: YNG Dreamerz, Cold Hearts, City Reapers, Bruins, Falcons and Rams. Games are set to take place on Fridays and Saturdays at the OTE Arena in Atlanta, Georgia.
Throughout the season, players will earn at least $100,000 for their efforts. Players can also earn revenue from the use of their name, image, and likeness, including through sales of custom jerseys, trading cards, video games, and NFTs.
“Like Overtime, we hold a mutual commitment to serving the next generation of sports fans, and we are proud to join Overtime on their journey as the league continues to see tremendous growth,” Marie Donoghue of Amazon added.
The Falcons and City Reapers will kick off the multiyear deal with a game in Atlanta on November 4, 2022 at 7 p.m. EST.