Kendrick Lamar has undoubtedly, whether intentionally or subconsciously, become one of the voices for the people. His partnership with Reebok Classics as an ambassador has only further allowed K.Dot to find an outlet to speak his truths and push for greatness and equality when it comes to man, which can be seen on his Reebok Classic ‘Neutral’. Since the announcement of their partnership we have seen Kendrick release a couple of Reebok Ventilators as well as star in a few advertising campaigns. To continue that trend a new Reebok Classics Commercial has aired featuring the Compton native.
“From the very heart of me, belief becomes action. And no distractions will take my eyes off the prize. Greatness is my goal but there’s failure on the way, full of insecurity, self-hate and doubt. But what I can’t control can’t confine me but what I can’t do can’t stop me. This is how I express myself, not how I follow others expectations but how I stay true”
Powerful words. Check out the video below and if you want a pair of Reebok Classic Leather head on over to Reebok.com to purchase.