The adidas NMD Runner has grew in popularity as well as colorways rather quickly. Since they were officially unveiled before 2016 rang in, we have seen close to like 12 new colorways expected to be coming soon among the ones that have already released. This year, adidas has been issuing a new campaign of sorts dubbed the adidas consortium tour which has led to an array of new releases by way of collaboration with different brands. Most recently to name one would be the Ronnie Fieg collaboration that had people in NYC outside during Winter Storm Jonas lining up.
For their next stop the folks at Nice Kicks were the lucky receipents to issue their contribution to the tour. The the upper on the NMD to a new level, we have been provided an official unveiling of the sneakers with words provided by Nice Kicks own Nick DePaula and as for the pictures those are courtesy of Randy Nakajima.
Check out the unveiling below and down in the comments let us know your thoughts.
Later this week, the adidas Consortium Tour continues on, moving westward from New York to San Francisco, with a celebration on deck for the grand launch of our newest Nice Kicks store.
Holding down the 1400 block of San Francisco’s iconic Haight and Ashbury streets, the new Nice Kicks location features a two-level space highlighted by a striking cylindric elevator.
As part of the store launch, Nice Kicks has teamed up with adidas Consortium to release an exclusive NMD Runner PK, highlighting the modern utility and nomadic spirit of the recently debuted silhouette. The plush sock-like upper features Primeknit construction and sits atop a full-length Boost cushioning midsole, as distinct block support wedges provide the shoe with a memorable and disruptive look from afar.
To celebrate the irreverent heritage of the historic Haight District, the shoe brings about a detailed graphic inspired by vintage concert posters and local art. Utilizing a fully sublimated red and black vivid tie-dye Primeknit upper, our sneaker takes on color while retaining its identifiable initial block-read.
As adidas VP of Design Nic Galway explained to us recently, the NMD leans on some past heritage of the brand, while similarly pushing forward into a new era of more wearable footwear. “What I wanted to do was really create something modern, and something very new,” outlines Galway. “When you see the shoe from a distance, it’s somehow familiar and you recognize that iconic blocking.”
In addition to the shoe’s detailed PrimeKnit upper, you’ll also find custom logo badging along the tongue and our wordmark icon running down the bold heel tab.
The adidas x Nice Kicks NMD Runner PK launches this Saturday, February 6th, exclusively at our new Nice Kicks San Francisco location and onShopNiceKicks.com.
Where:
Nice Kicks SF
1420 Haight Street
San Francisco, CA 94117When:
Saturday, February 6th, 2016
