
Travis Scott will become the first celebrity to earn his own meal at McDonald’s. The Travis Scott sponsored meal will include Quarter Pounder with Cheese, bacon and lettuce, a medium order of fries with BBQ sauce and a Sprite. It will cost $6 and be available in the restaurant, through the mobile app and the drive-thru.
Scott has also designed apparel for the crew.
“Everyone has a favorite McDonald’s meal, no matter who you are,” McDonald’s U.S. Chief Marketing Officer Morgan Flatley stated.
“Travis is a true McDonald’s fan having grown up visiting our restaurants in Houston, not to mention one of the biggest musical acts and cultural icons in the world,” Flatley added.
“Travis is a true McDonald’s fan having grown up visiting our restaurants in Houston, not to mention one of the biggest musical acts and cultural icons in the world,” Scott chimed in.
This far from Scott’s first signature collaboration. Previously, he has partnered with major brands like Jordan and Fortnite.
The Scott-led collaboration will debut on October 4, 2020.