Philanthropist LeBron James has spearheaded the creation of More Than A Vote, an organization aimed at amplifying the voices of Black Americans in the voting space. More Than A Vote strives to fight against voter suppression, protect voter’s right, register citizens to vote and ensure Americans utilize their right to vote in November.
“Yes, we want you to go out and vote, but we’re also going to give you the tutorial,” James told the New York Times.
“We’re going to give you the background of how to vote and what they’re trying to do, the other side, to stop you from voting,” James added.
Joining James, Trae Young, Jalen Rose and Skylar Diggins-Smith will also work to maximize the organization’s reach. With the current sociopolitical climate being contentious, the quartet of current and former basketball stars believes that now is the time organize and mobilize.
“Because of everything that’s going on, people are finally starting to listen to us — we feel like we’re finally getting a foot in the door,” James stated.
“We feel like we’re getting some ears and some attention, and this is the time for us to finally make a difference,” he continued.
More Than A Vote is not the first time that James has encouraged his fans to become politically active. In years past, he’s had back and forth with Donald Trump as well as appearing at a Hillary Clinton rally in 2016. More recently, he was spotted wearing a Beto O’Rourke hat during his congressional race in 2018.