John Monopoly is known to many as the former manager of entertainer and entrepreneur, Kanye West. In the near future, he will also be known to many as the Chief Executive Officer of the social equity-driven cannabis platform, Urban Aroma. Alongside Urban Aroma Co-Founders M-1 of Dead Prez and artist and filmmaker Umi. Monopoly will help the platform connect cannabis consumers in New York and Washington, D.C. to “brands, delivery services, and dispensaries that support legalization, social equity, fair access, and consumption for all.”
“I’ve been watching the amazing work Urban Aroma has been doing, and the foundation they have been laying to ensure the underground origins of the cannabis movement is respected and will continue to be part of the legacy of the cannabis industry as it continues to grow, both in terms of legalization and accessibility,” Monopoly said in a press release.
“Our goal is to continue to advocate for change, across both policies and ownership, to ensure our people are represented and in the room at each stage of the growing cannabis industry journey, especially across N.Y. and D.C. We also want to make sure consumers are aware of where they’re spending their dollars, and ensure Urban Aroma is a continued resource for those looking to support and patronize cannabis companies of color, culture, and change.”
As previously stated, Monopoly has built up his name in the entertainment industry by working with legends like Kanye West, Busta Rhymes and Missy Elliott. Mor recently, he has helped former NBA star Al Harrington become a major force in the cannabis industry through his brand, Viola. Now, he will extend his presence in the industry through Urban Aroma.