Looks like Swizz Beatz is not only getting his own line of Reeboks but resurrecting the Classics.
February 15th 2011, A multi-talented creative known for pushing artistic boundaries as a producer, artist and designer, Swizz Beatz is bringing his passion for innovation, fashion, design, music and art to Reebok Classics.
In this unique partnership, Swizz Beatz will actively engage with the brand on many levels, from developing various initiatives to working with product.
His first role will be as the curator of the Reestyle Collective. A group of artistic minds from across the globe, the Reestyle Collective will conceive and produce a wide range of creative content in the realms of dance, music, art and style – the communities in which both Swizz Beatz and Reebok Classics thrive.
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