The social media landscape is in a state of disarray.
On July 1, 2023, Elon Musk unveiled a new set of restrictions for Twitter users. Most notably, unverified accounts would be limited to viewing 600 tweets per day while verified accounts would be limited to viewing 6,000 tweets per day. In response, several users shifted their social media stylings to other apps like Spill, Bluesky, Mastodon and Spoutible.
To address extreme levels of data scraping & system manipulation, we’ve applied the following temporary limits:
– Verified accounts are limited to reading 6000 posts/day
– Unverified accounts to 600 posts/day
– New unverified accounts to 300/day
— Elon Musk (@elonmusk) July 1, 2023
Four days after Twitter introduced a new set of restrictions, Meta introduced its “text-based conversation” app, Threads. Within 24 hours, 30 million users picked up their talents and moved them over to the new app. Not to mention, public figures like Jennifer Lopez, Usher, Shaquille O’Neal and several others have signed up for Threads.
“Our vision with Threads is to take what Instagram does best and expand that to text, creating a positive and creative space to express your ideas,” a statement from Threads reads.
“Just like on Instagram, with Threads you can follow and connect with friends and creators who share your interests – including the people you follow on Instagram and beyond. And you can use our existing suite of safety and user controls.”
— philip lewis (@Phil_Lewis_) July 6, 2023
Shortly after Threads topped the App Store charts, Twitter reportedly hit Meta with a lawsuit. Twitter reportedly accused Meta of hiring employees who have “have access to Twitter’s trade secrets and other highly confidential information.”
“Twitter intends to strictly enforce its intellectual property rights, and demands that Meta take immediate steps to stop using any Twitter trade secrets or other highly confidential information,” Alex Spiro, an attorney for Twitter, wrote in a letter to Meta.
“Twitter reserves all rights, including, but not limited to, the right to seek both civil remedies and injunctive relief without further notice to prevent any further retention, disclosure, or use of its intellectual property by Meta.”