Justine Skye puts her best-face forward starring in The Lip Bar’s latest cosmetic campaign, introducing a product collaboration.
With this partnership, Justine Skye marks The Lip Bar’s first celebrity collaboration. The Black-owned beauty brand tapped Justine Skye for representing ideals core to their brand.
“Justine Skye, a Brooklyn bred singer and songwriter with Jamaican roots who represents the best of The Lip Bar ideals….defining your own truth, having the freedom to do it your way and evolving into your best you on your own terms,” says the company website.
On her latest EP Bare With Me, Justine Skye captured her independence and freedom. She released the project after splitting with her record label, allowing for more intimate and honest music.
“No, I didn’t get dropped. I left. Normally, when you’re not with a label and you’re trying to be an artist in the past…it was like impossible. You’re not successful. You can’t be. It’s like, what do you think you’re doing — now, it’s good for you. Now you can really, really dive into your true self, you don’t have so many suits on top of you telling you what you need to do.” says Justine Skye to Teen Vogue.
Watch below as Justine Skye sits down with The Lip Bar founder Melissa.