The Cincinnati Bengals have reached a partnership deal with Cincinnati-based Paycor HCM for the naming rights of their stadium. The current champions of the American Football Conference will now play in the Playcor Stadium.
This day in @Bengals history…the first post from Paycor Stadium! Two hometown teams are excited to take Cincinnati to the next level. Can we get a Who Dey!? pic.twitter.com/tAN3KPNlvA
— Official Paycor Stadium (@Paycor_Stadium) August 9, 2022
The Bengals were one of the few teams in the league that was playing in a stadium without a naming rights deal. Since its opening in 2000, the Bengals have played in the Paul Brown stadium, named after the franchise founder.
“This is a move that I think my father would have agreed to. He was always for what is best for the football team,” said Bengals President Mike Brown on a statement. “This partnership allows the Bengals to continue to compete at the highest level in the NFL and exemplifies our long-term commitment to the community.”
Branding for the new name of the stadium will begin in the coming months, with the company and the team hosting a ceremony before the season starts to unveil the new branding and celebrate the partnership.
The Bengals will debut the new name for the stadium with a preseason game against the Arizona Cardinals and the Pittsburgh Steelers for the official season debut.
