GRAMMY Award Winner Taylor Swift and two-time Super Bowl Champion Travis Kelce could have an impact at the ballot box in November. According to market research firm Savanta, one in six adults would be “more likely to vote” if Swift and Kelce encouraged them to do so. In contrast, only 4% of those surveyed said they’d be “less likely to vote” if the couple encouraged them to do so. Meanwhile, 79% of participants said the couple would have no impact on their decision to vote or not vote.
“Every voter makes a difference, and more often than not the entire direction of our country is decided by election margins far smaller than 15 percent,” Vote.org CEO Andrea Hailey told ITK after reviewing the survey’s results.
“Celebrity engagement is just one piece of the puzzle to reach voters to register and to vote – people need to hear from leaders big and small, icons and micro influencers, household names and others that resonate best in specific communities.”
The impact of the Kelce-Swift budding romance may make its way to the White House. Many political insiders say President Joe Biden is in search of an endorsement from the global pop star.
“So what would Swift’s support give the president? Any plans? Any plans to go on tour?” CNN’s John Herman asked.
“So let me first say I got to be really mindful. I’m a federal employee. As you know, there’s something called the Hatch Act, so certainly cannot speak to anything that is related to 2024 an upcoming election. So going to be super, super mindful obviously. There are a lot of I know, in my shop in the press office shop, there are a lot of Swifties. If you were, if you will, fans of Taylor Swift. And so I’m just going to leave it there,” White House Press Secretary Karine Jean Pierre answered.
Swift endorsed the President during the previous election cycle. This time around, Swift has remained quiet regarding a potential endorsement of the President. However, she has been active in encouraging voters to register. According to multiple reports, a single Instagram post of hers led 35,000 voters to register in October.