The visual story behind The Weeknd’s Beauty Behind The Madness album continues. Releasing his latest LP at the end of August, The Weeknd has been on an unstoppable movement that is to be commended for someone who could have been considered to be a known, but preferably staying hidden gem of the music industry. Making his mark all across the world with his captivating sound, The Weeknd has catapulted to superstar status within months. Previously releasing music videos for his most recent smash hit singles, ‘The Hills‘ and ‘Can’t Feel My Face,’ Abel made it clear that the story goes far behind records that feed the music appetites of the general public as a visual for the Kanye West-produced ‘Tell Your Friends‘ made it’s debut several weeks ago. Continuing on with the mysterious story that’s being unfolded, The Weeknd premieres the story for his latest single making its way up the charts, ‘In The Night.’ Starring his girlfriend, Bella Hadid, the ‘In The Night’ visual could potentially serve as The Weeknd’s best offering to date. Filled with mystery, deception, and overall action, The Weeknd’s storytelling through his visual art is to be appreciated and commended. Check out the ‘In The Night’ video, below, and stay tuned as we’re more than certain that there’s more where that came from.
