ESPN has set a new role for the race and culture focused outlet, The Undefeated. According to a report from Variety, ESPN President Jimmy Pitaro sent an email to staffers indicating that it would expand its “coverage [of] fashion, music, arts and technology.” Furthermore, the company has a “goal of sharing that content with a broader audience.” In an attempt to accomplish this goal, ESPN will hire “a business leader under Kevin [Merida] with a focus on driving growth and monetization.”
Kevin Merida is currently the Editor-In-Chief of The Undefeated and will reportedly stay on in that role moving forward. Meanwhile, Raina Kelley will remain the managing editor. The Undefeated also works with a number of front-facing talent at The Undefeated such as Dominique Foxworth, Justin Tinsley, Aaron Dodson and Clinton Yates. In the past, they have also published pieces from some of the biggest names in sports media such as Jemele Hill, Bomani Jones and Michael Wilbon.
The Undefeated will celebrate its four-year anniversary this summer.