Phreshy’s “The New Religion” takes the listener on an emotional, reclusive journey through the mind of the 23 year-old recording artist.
From the first listen it’s clear that this is not just another “rap” mixtape. The subject matter and themes contained within the 17 tracks of the mixtape are much deeper than that of a lot of hip-hop music out today.
“The New Religion” exhibits Phreshy’s frustrations with the music industry. Throughout the project we hear lyrics referencing his more-bitter-than-sweet experience with ex-record label, Atlantic Records. “Lord” really brings these frustrations front-and-center. Phreshy (whose real name is Amir Obeid) raps:
Ink smearin’ on the dotted line I’m gon’ shine
Signed a deal, who woulda known that later I wouldn’t blow
Fuck a label, dawg, niggas got me soundin’ bitter
I big up myself, callin’ shots they won’t deliver
Refresh ya memory, uh, yeah you gon’ remember
The day the contract ripped to pieces, yeah you gon’ remember
The project isn’t all dreary, though. Tracks like “Make My Money”, “Euphoria”, and “Watch Me” bring the tempo back up a bit. The balance of darkness and street attitude is spot-on. There’s enough of each for everyone to find a happy medium.
Besides the introspective and illustrious lyrics, the production on “The New Religion” is some of the best that I have heard in a long time. Detroit-based producer Nylez handles a large amount of the instrumentation on the project and does so superbly. From excellent sampling to brilliant drum patterns and sound-selection, it’s clear that the work done behind-the-scenes on this project was handled with close attention to detail.
Bottom line: “The New Religion” is the type of mixtape for those who look for raw emotion and unique production. The project as a whole is strong. It’s really something different. I found myself not skipping any of the tracks and not losing interest as the tape progressed. Phreshy Duzit really stands out as an artist who isn’t trying to conform to current trends in hip-hop and isn’t afraid to speak on real-life issues. “The New Religion” is almost like a 17-song ventilation. The product is an instant classic and a great introduction to the potential that Phreshy Duzit has to create a quality studio album.
Click here to check out “The New Religion” for yourself.