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Nikon And Warner Music Group Set To Rock SXSW

  • February 28, 2012
  • Def Pen

Nikon Inc. and Warner Music Group have just unveiled details of their upcoming South by Southwest® Music & Media Conference (SXSW®) in Austin, Texas. “The Warner Sound Captured by Nikon” will make its home at Austin’s famed La Zona Rosa, with two days and three nights of stellar showcase performances slated for March 13th through 15th. Artists from Atlantic Records, Warner Bros. Records and other WMG labels will be appearing live at these official SXSW showcases; all SXSW badge-holders are welcome and a limited supply of tickets will be sold at the door.

“SXSW is one of the best festivals in the world for discovering new music. This year, all of the Warner Music Group labels have teamed up to present an incredible residency at La Zona Rosa, showing the breadth of all of our rosters – rock, urban, and electronic. We have partnered with Nikon on the event and will be streaming the performances so that fans around the world can share in the live experience.” said Elyse Rogers, Senior Vice President, Global Touring and Artist Development, Warner Music Group.

“Nikon has a rich history as the brand choice for music photographers who desire incredible speed and image quality in low light. With the launch of our new D4 and D800 HD-SLR cameras, which offer outstanding video capabilities, we’re excited to join with Warner Music Group to bring this year’s SXSW musical performances to audiences in rich broadcast quality video online.” said Lisa Baxt, Senior Communications Manager, Nikon Inc.

All three evening showcases will also be live-streamed. More details will be announced soon. For up-to-the minute information, visit https://TheWarnerSound.com/sxsw and www.facebook.com/thewarnersound.

Evening Schedule:

Tuesday , March 13

Chuckie

Santigold

Theophilus London

Flux Pavilion

Doctor P

Neon Hitch

Wednesday, March 14th

Gary Clark Jr.

Dr. John

Dale Earnhardt Jr. Jr.

Kimbra

Ed Sheeran

Punch Brothers

LP

Thursday, March 15

B.o.B & T.I.

Wale

Meek Mill

Curren$y

Stalley

Kirko Bangz

XV

Snow Tha Product

DJ Drama

Sway (Host/MC)

Daytime Schedule:

Wednesday, March 14

fun.

Geographer

The Chain Gang of 1974

Avalanche City

“Your 1 Shot” Contest Winner

Thursday, March 15

Kimbra

Crystal Fighters

The Staves

We Are Augustines

Lost In The Trees

Related Topics
  • Nikon
  • Warner Music Group
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