
The days of advertising on NBA jerseys is nearly here. And I kind of blame the fans for this.
When the 2016 All-Star Game came around, I noticed something. Something that nobody else spoke up on. The All-Star jerseys had a Kia logo on them. Nobody noticed this and it’s because of that, with the NBA slipping this past us, they will use this against us and we will now see Kia, Kay Jewellers and Chick-Fil-A on NBA jerseys.
Jeanie Buss is all business and in terms of business, this is all good.
We’re not supposed to discuss what goes on in those meetings, but since it was put into the media about how the Lakers feel about a patch on the jersey, I just would clarify that I’m in complete support of having that opportunity. I think my concern was just kind of the thought process behind it and really what would be best for all of our partners, all of our sponsors, rights-holders, players. It affects a lot of people.
So, I guess for it to come to out that I was against the patch on the jersey, that isn’t the case. And so I appreciate the opportunity to clarify that I’m in complete support of it. It was more about considering all the different aspects of a decision like that.
I, like you, don’t want any sort of advertising on NBA jerseys but people like Jeanie Buss aren’t too pent up on traditional methods.
Now if they had the option of us buying jerseys without the advertisement patch, all for that. But that’s wishful thinking.