The LeBron effect has been a virtual whirlwind in the past couple of months. Players flocking to Ohio, Cleveland going from a lottery team to title favourite. It has now influenced the Cleveland Cavaliers to do something a little different.
According to ESPN.com, the Cleveland Cavaliers will sell their single game tickets in a lottery form, every month.
“There was an internal desire to make sure we could get as many different fans in to see our games as possible,” Cavaliers CEO Len Komoroski said. “These fans have been with us for the good times and the bad and we want the tickets in their hands instead of the brokers, who are going to buy them with the intention of taking them, reposting them and selling them for a profit.”
On Sept. 26, the team will start taking names from fans who want to be entered into the lottery.
During the first week of each month, fans whose names come up will have 12 hours to choose which game during the next month they want to attend. Each winning fan will be able to purchase up to six tickets. The price of the tickets is variable depending on the opponent, but team officials said the average price of this season’s tickets matches the average price of the top tier of seats from last season.
I have a feeling Cleveland fans will be looking at the season schedule wondering what months to pick. Personally I would go for the first month. Opening Day basketball? Nothing better. Aren’t you Clevelanders lucky?
