Dave East is back with a another new music video. The last we saw from the Harlem rising star he dropped off the ’30 N**gaz’ video. Looking to further push his Kairi Chanel album, he takes to another standout from the project, ‘It Was Written’.
Dave East was given his first shot at a record label thanks in part to Nas who signed him to Mass Appeal records. Now apart of Def Jam, that machine is behind East for him to reach a more profound audience. That’s no knock to Mass Appeal whatsoever though.
So as a way in paying homage ‘It Was Written’ was obviously inspired by Nas. Fast forward from the release of the project and the official music video is here. Always focusing on delivering quality lyricism, each line at a time, East’s video puts emphasis on his topic of focus.
Taking to a rooftop the Joe Puma directed visual can be viewed below..