What does Kendrick Lamar, Fetty Wap, Justin Bieber, and FKA Twigs, all have in common? Well, if your first guess was that they all find themselves being active in the world of music, that is 100% correct. If you didn’t mention anything fashion-related, you can officially add that to their growing list of accomplishments as the artists, along with a hefty amount of others, have teamed up to promote Calvin Klein’s Spring 2016 campaign/fashion line. In a bid to not only promote the brand, but to also connect with those of us on social media, Calvin Klein has enlisted celebrity help for the #mycalvins movement that is meant to be used for people willing to share themselves decked in their Klein gear. With each of these artists juggling their busy schedules of their own as some gear up for new tours, and others headed into award season and are currently recording new music, it’s always great to see your favorites dive into new and unexpected ventures. Putting their best fashion faces forward, check out some photos from the campaign and watch the promo video, below.
I flaunt in #mycalvins. Introducing the @CalvinKlein spring 2016 campaign pic.twitter.com/qe8MvgHATZ
— Justin Bieber (@justinbieber) January 26, 2016
i excel in #mycalvins. here’s a first look at the new spring 2016 @calvinklein campaign, shot by tyrone lebon pic.twitter.com/d1QhG1aFIY
— FKA twigs (@FKAtwigs) January 26, 2016
I make money in #mycalvins. The S16 @calvinklein ad campaign, shot by Tyrone Lebon. pic.twitter.com/4MWPqI0scA
— FettyWap1738 (@fettywap) January 26, 2016
I reflect in #mycalvins @calvinklein
A photo posted by Kendrick Lamar (@kendricklamar) on